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Microsoft Connections email marketing

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Microsoft Connections is an email marketing tool inside of Office 365 Business Center. Use this forum to share some ideas or suggestions to improve!

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  1. Easier and more useful template creation/control

    The campaign templates are really basic and appear that they are only built for mobile devices by size. They look fine for a few things, but there is no way to do custom coding with it or get a higher end (professional) look and feel. I tried to put 600x338 pixel image in a template and it would not let me resize to fit the predetermined box (which is pretty much square). Adding more links to the template document would be helpful. You can add one link basically to the announcement template, plus all your social links, so very limited.…

    16 votes
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      2 comments  ·  Product improvements  ·  Flag idea as inappropriate…  ·  Admin →

      Hi Brian,

      Thank you again for your additional feedback!

      I would like to try to summarize your ideas/questions, as it will help the team identify the different pieces they might be able to help on.

      Your Suggestions:

      1. You would like more flexibility with the look and feel of campaigns—for example the image you were trying to add was different from the aspect ratio of the template.

      2. You would like to add more links to the templates. (You are correct that right now, the “Referral” campaign doesn’t allow any custom links, and the “Announcement” campaign allows just one. However the “Newsletter” template allows as many links as you like).

      3. You would like to have the ability to edit HTML directly or import a pre-made HTML template

      4. You would like to have the ability to pick a custom accent color.

      Your Questions:

      1. Where is the “join” function?…

    • Better Contact Control - Connections Campaigns

      The Business Center Contacts and mailing lists are "clunky" and difficult for larger campaigns. The ability to have custom fields and filter on them for campaigns would be a huge improvement. We want to do several campaigns grouped by sales people, but when creating a mailing list you have to manually click on each user instead of querying a group by a particular field. Also, how about tracking the email results, especially if undeliverable? Custom fields would also be helpful to follow up on certain items like if the contact has become stale, setting up geographical regions for campaigns and…

      14 votes
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        2 comments  ·  Product improvements  ·  Flag idea as inappropriate…  ·  Admin →

        Hi Brian,

        Thanks for the great feedback! If I’m understanding you correctly, you’re making four distinct but related suggestions:

        1. Improve the contacts list by allowing custom fields (some of your ideas are geographical region, whether they’re still an active customer, which salesperson they work with)
        2. Improve the Email Marketing feature by allowing you to bulk-add contacts to a mailing list after filtering by those custom values
        3. Track whether any emails were undeliverable (and add that as another field on the contact?)
        4. Enable bulk-updating contacts using a spreadsheet / database / PowerShell.

        All of these are great suggestions and we’ll be considering these in the future.

      • Enable a Flow or Custom API to integrate with Microsoft Connections

        Currently, I am using MailChimp to Outlook Contacts Flow. In addition, I use MailChimp for newsletters. It would be nice if we could use a form or REST call to add contacts to list. For example, on my Facebook page, I have a custom form to subscribe visitors to my newsletter. Additionally, I have a form on my website where it would be nice to add users that submit an email to the Microsoft Connections Contact List. Lastly, I would really like to avoid using MailChimp and just keep everything in O365. I know I can just import Outlook contacts…

        14 votes
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          1 comment  ·  Product improvements  ·  Flag idea as inappropriate…  ·  Admin →
        • Multiple Business Profiles

          At our company, we have different domains for different business units, and it would be helpful if Microsoft Connections would allow for completely separate setup of lists, templates, etc between the different domains OR the ability to create a Microsoft Connections instance based on a Group or Team Site in SharePoint Online.

          9 votes
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            0 comments  ·  Product improvements  ·  Flag idea as inappropriate…  ·  Admin →
          • Allow embedding of video

            Hello,

            Please allow embedding of video directly onto new and existing templates.

            Thank you.

            1 vote
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              1 comment  ·  Product improvements  ·  Flag idea as inappropriate…  ·  Admin →
            • Replied to mailouts not going to shared mailbox?

              Am I correct in thinking that we cannot set the 'reply-to' field in the mail sendouts? At the moment we have marketing mailouts that seem to be replying to the user logged in to 365 to send them and it doesn't seem there is a way of setting an valid alternative send-from or reply-to e-mail address?

              1 vote
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                2 comments  ·  Product improvements  ·  Flag idea as inappropriate…  ·  Admin →

                Yes, that’s correct. You cannot currently set the Reply-to field. Replies go to the individual who sent the email. Would you prefer to have a shared mailbox? It would be great to hear more about your needs there. We have considered allowing for more flexibility around Reply-to, but we started with something simple that wouldn’t require another mailbox to be checked or managed.

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